The following is an excerpt from Brock’s bestselling 2020 book From the Ground Up: Digital Fundraising for Nonprofits. Hyperlinks have been added for this post for further inspiration, as well as some additional resources from Brock at the end. This article does not contain any affiliate links.

At some point six or seven years ago, I lost interest in books about fundraising, blogs about fundraising, podcasts about fundraising, presentations about fundraising, and so on. I felt some guilt about this because I know how hard my peers work to gather and share their knowledge. I wondered if it was a sign that maybe I should step away and pursue a whole new profession. I still enjoyed my work though, especially interacting with donors. I also still felt like there was so much ground for our profession to cover. So, I struck a balance by staying focused at work, while outside the office I began tugging at some threads that had been within reach for decades but never pulled. [Read more…]